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Function of the points balance?

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Hello all! So I'm new to WHMCS and just reselling in general (but reasonably experienced as a system admin), and I was wondering what the whole idea of a `points balance` is for within MarketConnect and at Enom, for example. Provided you are selling everything with enough headroom for a profit, why is a points balance required? It doesn't make much sense to me.

Thank you and I look forward to any replies.

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